European Sales and Marketing Association
European Sales and Marketing Association

ESMA - EUROPE’S LEADING DISTRIBUTOR ORGANISATION FOR CONSUMER GOODS

Phone: +43 1 890 37 60
Fax: +43 1 961 92 03
e-mail: info@esma.org

The community of Sales & Marketing companies:


To promote their members services and role in the value chain

To share knowledge and ideas and be the voice of the industry

To cooperate with FMCG manufacturers

The organisation

The profiles of all our distributor members throughout over 30 countries in Europe

Find proven distribution partners



Know how for members:

Organisation

  • Board
  • Constitution
  • Tasks
  • News & views
  • Reports
  • Convention

Business opportunities

  • Offers
  • Member inquiries

Market Info

Opinion

  • Presentations
  • Strategic input
  • Workshops & seminars

Member Password

Greece

Find out more information about our members, click on the logo

ELGEKA S.A.

 

Area 131,957 sq. km
Capital city Athens
National currency Euro
Population (2007) 11.1 million
Population density 81.86 people/km

 

Retail market comments
'Superstores and supermarkets are the dominant store format in Greece, closely followed by discount stores.'

'Supermarkets are the main development format of international retailers operating in Greece. Independent stores also continue to enjoy success given the fragmented geographical structure of the country.'

'Two major discount operators are currently present in Greece – Lidl and Dia – however Aldi is set to enter the market in 2008.'

'The number of hypermarkets is forecast to have more than doubled by the end of 2008, compared to 2002. This is despite the saturated nature of the market and restrictions on the size of store developments.'

'The number of convenience stores will have risen to nearly 300 by the end of 2008, from 10 in 2002.'

'The number of cash & carry clubs has remained fairly static over the last five years.'

European Sales & Marketing Association
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