European Sales and Marketing Association
European Sales and Marketing Association

ESMA - EUROPE’S LEADING DISTRIBUTOR ORGANISATION FOR CONSUMER GOODS

Phone: +43 1 890 37 60
Fax: +43 1 961 92 03
e-mail: info@esma.org

The community of Sales & Marketing companies:


To promote their members services and role in the value chain

To share knowledge and ideas and be the voice of the industry

To cooperate with FMCG manufacturers

The organisation

The profiles of all our distributor members throughout over 30 countries in Europe

Find proven distribution partners



Know how for members:

Organisation

  • Board
  • Constitution
  • Tasks
  • News & views
  • Reports
  • Convention

Business opportunities

  • Offers
  • Member inquiries

Market Info

Opinion

  • Presentations
  • Strategic input
  • Workshops & seminars

Member Password

Italy

Find out more information about our members, click on the logo

Eurofood SPA

 

Area 301,338 sq. km
Capital city Rome
National currency Euro
Population (2007) 58.9 million
Population density 192.96 people/km

 

Retail market comments
'Superstores and supermarkets are the dominant store format in Italy. Numbers have been growing since 2002, however they remained broadly stable in 2007.'

'Cash & Carry Clubs form the smallest proportion of stores. They are accounted for by Metro and Carrefour’s Gross Iper format.'

'By the end of 2007, almost 500 more convenience and forecourt stores were in operation compared to 2002.'

'The discount sector continues to grow, with store numbers increasing by 17% between 2002-2007.'

European Sales & Marketing Association
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