European Sales and Marketing Association
European Sales and Marketing Association

ESMA - EUROPE’S LEADING DISTRIBUTOR ORGANISATION FOR CONSUMER GOODS

Phone: +43 1 890 37 60
Fax: +43 1 961 92 03
e-mail: info@esma.org

The community of Sales & Marketing companies:


To promote their members services and role in the value chain

To share knowledge and ideas and be the voice of the industry

To cooperate with FMCG manufacturers

The organisation

The profiles of all our distributor members throughout over 30 countries in Europe

Find proven distribution partners



Know how for members:

Organisation

  • Board
  • Constitution
  • Tasks
  • News & views
  • Reports
  • Convention

Business opportunities

  • Offers
  • Member inquiries

Market Info

Opinion

  • Presentations
  • Strategic input
  • Workshops & seminars

Member Password

Latvia

Find out more information about our members, click on the logo

SIA

 

Area 64,589 sq. km
Capital city Riga
National currency Lats
Population (2007) 2.3 million
Population density 36.44 people/km

 

Retail market comments
'The Latvian market is characterised by a large number of hard/soft discount stores and smaller supermarket stores.'

'The growth in discount retailing in recent years has been driven by the market entry of Maxima LT and its Saulite chain of soft discount stores. Iki have also most recently entered the market, with growth being channelled through its Leader Price banner.'

'The domestic retailers store portfolios are restricted to smaller supermarket stores and neighbourhood stores in Latvia i.e. Elvi, Nelda and Mego.'

European Sales & Marketing Association
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